{"version":"1.0","provider_name":"Teextile","provider_url":"https:\/\/teextile.com","author_name":"Rudolph Davies","author_url":"https:\/\/teextile.com\/author\/admin\/","title":"6 Reasons User Behavior Analytics Improves Marketing Efforts (and How to Get Started) - Teextile","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"U4GuqBrNNc\"><a href=\"https:\/\/teextile.com\/6-reasons-user-behavior-analytics-improves-marketing-efforts-and-how-to-get-started\/\">6 Reasons User Behavior Analytics Improves Marketing Efforts (and How to Get Started)<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/teextile.com\/6-reasons-user-behavior-analytics-improves-marketing-efforts-and-how-to-get-started\/embed\/#?secret=U4GuqBrNNc\" width=\"600\" height=\"338\" title=\"&#8220;6 Reasons User Behavior Analytics Improves Marketing Efforts (and How to Get Started)&#8221; &#8212; Teextile\" data-secret=\"U4GuqBrNNc\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/teextile.com\/wp-content\/uploads\/2020\/12\/Untitled-6.jpg","thumbnail_width":2000,"thumbnail_height":1323,"description":"More than 30 percent of Chief Marketing Officers want to invest more in marketing analytics. One area of interest for CMOs has to be user behavior. It\u2019s little wonder CMOs feel so strongly about this. Collecting and analyzing data about user behavior has some big advantages for the businesses that adopt it. Here\u2019s seven reasons why user behavior analytics can improve your marketing efforts. Understand Your Leads and Customers What is user behavior? It\u2019s the actions people take when they see your ad, interact with you on social media, or visit your website. With marketers spending more on their digital [&hellip;]"}